Born in the steel city of Sheffield
We are passionate about interiors and specifically Scandinavian design. Our business idea is simple: stylish personalised wall art that is unique with designs to suit every room and style of interior.
Sustainability is important to us. The world has been hit with tough decisions about the future. Forced to consider conscious choices about what matters to them. To draw a line between necessity and redundancy. Entire industries are going to be left behind.
We believe tomorrow will be better. But only if we learn from yesterday, and put the work in today. That’s why our prints and packaging use recycled materials free from plastic and we also work with One Tree Planted to plant a new tree with every order.
Our method: Challenge assumptions at every stage. Our goal: Leave the world better than we found it.
We design, print and package all orders in-house
Rather than outsource all our printing across the world, we made the conscious decision to keep everything in-house. Arguably outsourcing would help reduce our carbon footprint by choosing a printer closer to each and every customer, but doing so also had a substantial amount of cons for us that meant we would be sacrificing some of our company's ethos.
Keeping everything in-house we are able to make sure our materials are responsibly sourced and no plastic is used at all on the packaging.
We are also quite the perfectionists and it would keep us up at night knowing we personally didn’t check your print before it was packaged and sent out for any imperfections.
What we do today matters. Intention and action shapes the future. Taking time and taking care is critical to creating the world we want to see. By applying first-principles process to future-forward purpose, we create beautiful prints that stand the test of time on your wall.